WEGO Health & The DHC Report: The Role Of Social Media In Health Decision-Making 2021

The social media landscape continues to rapidly evolve, and as a marketer, it can feel like there are just too many channels to choose from. Where should you invest time and dollars, and what should you expect as a return on that investment?

250 patients across over 150 conditions weighed in and shared their perspectives the role that social media plays in validating information, the top channels of influence in healthcare decisions, which platform users trust, the likelihood of information sharing across social, and much more.

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